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The 3 Tools Netflix Used to Build It's World Class Brand

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craft your brand
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Essay
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https://review.firstround.com/the-three-tools-netflix-used-to-build-its-world-class-brand
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brand book
The Three Tools Netflix Used to Build Its World-Class Brand

It's hard to imagine a living room - or board room - where Netflix needs an introduction. Today, it boasts over 65 million subscribers across more than 40 countries. Even its culture document went viral to become part of startup canon. It spurs hundreds of cable cancellations daily.

review.firstround.com

The Three Tools Netflix Used to Build Its World-Class Brand